Founding Partners

A well-known and respected team focused on delivering the world’s most stylish fitness and wellness collection for your lifestyle.


Kenny Dichter

A world-renowned entrepreneur and founder of Wheels Up and co-founder of Avión Tequila, Kenny’s dedication to providing the best in lifestyle is unsurpassed. On TechnoHome, Kenny says, “We spotted an opportunity to fill a niche in the home market and partnered with Technogym to offer the top 5% of affluent consumers a unique and exciting home gym solution.” Throughout his lucrative career, Kenny has proven his innate knack for being a trend setter and trend spotter, identifying key trends across a variety of industries and guiding them to exceptional success.


Larry Gulko

A well-known brand strategist and entrepreneur, Larry is recognized for launching over 25 brands. Larry was EVP/Chief Marketing Officer at CYBEX International where he developed global game-changing marketing strategies and created partnerships with well known leading brands. For 17 years, as founder and CEO of Gulko & Company, he provided the leadership and vision for a brand consultancy and communications agency whose clients included The Fortune 1000, start-ups, and non-profit organizations. Larry created the annual CEO Brand Leadership Roundtable at the Harvard Business School.


Russell Wilson

Franchise Quarterback for the Seattle Seahawks, Russell Wilson enters his 6th season in 2017. In 2013, he led the Seahawks to their first ever Super Bowl victory. Wilson has won more games (46) than any other NFL quarterback in his first four seasons, and is currently the second highest rated NFL passer of all time behind Aaron Rodgers. Russell’s accomplishments don’t stop on the field. In 2014, Russell launched the Why Not You Foundation dedicated to creating real and lasting change in the world by motivating, empowering, and preparing today’s youth to be tomorrow’s leaders.

With their core values aligned, Russell and TechnoHome aim to deliver the pinnacle of fitness and inspire people of all ages to enhance their physical and emotional wellbeing.




About TechnoHome

TechnoHome focuses on marketing and designing amazing and aesthetic lifestyle home gyms and individual workout spaces with its customer’s wellness needs in mind. TechnoHome was founded by Kenny Dichter, Larry Gulko, and Russell Wilson. Partnering with Technogym in Italy, the world’s leading brand in fitness and wellness, TechnoHome creates personalized in-home gym design packages for the luxury lifestyle consumer market in the United States, Canada, and the Caribbean. Technogym’s fashionable Personal Collection was designed to integrate with the consumer’s home decor and to deliver a remarkable fitness experience with breakthrough innovation and interactivity built into the brand. With its Personal Collection at the core of TechnoHome’s vision, consumers are offered a wide range of home gym designs integrating Technogym equipment and personal training services.

About Technogym

Founded in 1983, Technogym is the world’s leading international supplier of products, services, and solutions in the Wellness and Fitness industry. Technogym is a world leader in the design of fitness equipment for fitness facilities, hotels, spas, rehabilitation centers, corporate gyms, universities, professional sports facilities, private homes, and beyond. Technogym provides a complete range of cardio, strength and movement equipment alongside networking solution and programs. With over 2,200 employees and 14 branches globally, Technogym is present in over 100 countries. More than 65,000 Wellness centers in the world are equipped with Technogym and 35 million users train every day on Technogym. Technogym was the official supplier for the last five editions of the Olympic Games: Sydney 2000, Athens 2004, Turin 2006, Beijing 2008, and London

Nerio Alessandri

Nerio Alessandri was born in Cesena on April 8th, 1961. After education as an industrial designer, in 1983, at just 22 years of age, he founded Technogym, today’s world leading company offering products and services for Wellness and rehabilitation. The first pieces of gym equipment, designed and built in his own garage, are the result of his enthusiasm for sports, his skills as a designer and his passion for design. In the early 90’s, Alessandri defined the Wellness concept, a lifestyle, which is aimed at improving a better quality of life thanks to regular physical activity, a healthy diet and a positive mental attitude. A profoundly Italian concept whose roots are to be found in the ancient Roman saying “mens sana in corpore sano” and, which very soon asserts itself on the market as the evolution of the American fitness concept